Smart Queueing for 10DLC

Effortlessly maximize 10DLC message deliverability.

Our Smart Queueing technology is seamlessly integrated into our SMS API service at no extra cost, ensuring you never exceed carrier limits. This automated feature elevates message deliverability, saving an average of 20% of messages that would otherwise fail. Experience significant per-message savings and improved communication efficiency with every send.

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Stop Exceeding Carrier Throughput Limitations

Patent-Pending Innovation: Exclusive to Telgorithm’s SMS/MMS APIs
Designed for A2P 10DLC: Tailored specifically for 10DLC messaging management
Sender Protection: Automatically adjusts to carrier limits to prevent message failures
Seamless Communication: Maximizes message deliverability for a flawless customer experience

Smart Queueing Behind the Scenes

1

Before your customer (Brand) sends 10DLC traffic from your software or application, Telgorithm proactively does a lookup on:
‍
1) The exact Brand & Campaign rate limitations

2) The phone numbers of the end users you're about to message to determine their Carrier or subsidary.

2

You will receive a Queueing Alert when this Campaign reaches 2/3 of its Carrier rate limits, & again when it reaches 100%. This is to enable you to proactively apply for added vetting to avoid being queued in the future.

3

If the Campaign hits 100% of its Carrier rate limits, the remaining messages will be Smart Queued to prevent any service disruptions or failed messages.

4

Once the limit resets, the remaining messages are sent for optimal deliverability. These messages can be proactively managed for the best customer experience with features like Message Prioritization, Time Routing, and Message Expiry.

5

Achieve message deliverability rates of 99%+ on average. Zero failed messages from exceeding Carrier rate limits, and zero risk of being capped.

Smart Queueing Gives Your Software a Competitive Edge

Message deliverability on compliant texts = guaranteed.

Messages are never capped & will deliver when you want them to.

Your customers only pay for deliverable messages.

Smart Queueing Calculator

Cost of Failed Messages

Monthly Messaging Volume

Platform Fees Cost (What You Pay Per-Message)

10% of Total Messages Are Expected to Drop Each Month

$ Spent on Carrier Pass-through Fees for Failed Messages (Approx. $0.003 Per-Message)

Potential Lost Revenue

Monthly

Annually

Your yearly Savings with Telgorithm’s Smart Queueing:

$48,000

How much $$ would you save?

An estimated 10% of all 10DLC text messages are failing each month due to exceeding Carrier rate limits.

Use our calculator to find out how much your team could be saving annually with Smart Queueing. Enter your estimated monthly messaging volume (the number of 10DLC messages sent from your platform each month) and cost per message – we’ll do the rest.

FAQs

What is Smart Queueing?

Smart Queueing is technology we built for A2P 10DLC text messaging that manages rate limits (throughputs) as they are sent by businesses to their consumers. Rate limit management is needed so that businesses are not exceeding their approved Carrier rate limits, which would result in failed messages, and conversely, so they are not being capped below their approved Carrier rate limits, preventing them from maximizing these limits.

How does Smart Queueing work?

This technology proactively (prior to sending a message) manages this for you at the Brand, Campaign, phone number, and Mobile Carrier level accordingly. Smart Queueing does a proactive automatic lookup to see who (AKA which Mobile Carrier) you are about to message and alerts you if you reach two thirds of the limit, and again when it reaches 100% of the limit. At 100%, the technology simply queues the messages that would otherwise exceed your Carrier rate limit.

Why is it called "Smart Queueing"?

There are different types of "queueing" in regards to A2P 10DLC text messaging. We wanted to differentiate general message queueing from our proactive, methodical approach to managing Carrier rate limits.

What are the benefits of having Smart Queueing?

When Carrier rate limits are exceeded, the sender will experience a service disruption. The messages will fail (worst case scenario would be a Campaign or even Brand suspension), and you will still be charged for each attempted message plus Carrier pass-through fees. If messages are later re-sent, you have essentially been charged double.

Smart Queueing prevents messages from ever exceeding (and therefore failing) Carrier rate limits. This eliminates the possibiliy of service disruptions, paying for failed messages, paying to re-send failed messages, and a flood of support tickets from frustrated customers in regards to exceeding these limits.

Smart Queueing also eliminates the risk of being "capped" at the lowest Campaign rate limit within a Brand.

What happens to your messaging platform if you don't have a tool like Smart Queueing?

To our knowledge, there are two approaches that API providers are taking instead of offering comprehensive rate limit management solutions.

1. Lifting the Ceiling: API providers are able to "lift the ceiling" on Carrier rate limits from their platform. What this means is that they will allow software providers to send out any amount of messages, regardless of associated Campaign's approved Carrier rate limits. This lack of rate limit management leaves software providers vulnerable to exceeding limits and experiencing disruptions while still being charged for any failed messages.

2. Capping at the Campaign Level: Alternatively, API providers can set a cap on the amount of messages software providers are able to send at the Campaign level so that you cannot exceed your approved Carrier rate limit. To do this, API providers would have to take the lowest approved throughputs across all Campaigns under each Brand, and make that the cap. Once the cap is reached, messages will be queued and in some cases, drastically delayed.

What is Telgorithm’s error code for exceeding 10DLC Carrier throughput limitations?

An error code implies that a messages has failed; Telgorithm has zero error codes for exceeding Carrier rate limits because Smart Queueing prevents this from happening.
We send Queueing Alerts (via email) to notify our customers when a Brand or Campaign is sending at two thirds of their approved Carrier limits. The purpose of these alerts is to proactively notify you that it may be time to apply for added vetting to get your limits increased. When you reach 100%, your messages are Smart Queued, meaning they’re held until the limits are reset.