At Telgorithm, we understand that many software platforms strive for product-led growth (PLG) as a way to streamline user acquisition and minimize friction. However, when it comes to A2P 10DLC messaging, the mandatory TCR registration process and compliance requirements often create a barrier to this goal. For many prospects, these complexities and manual processes feel like (and are) roadblocks to building a seamless customer experience (CX) and expanding their user base without delays.

The Importance of Customer Vetting and Registration

Because there’s no getting out of 10DLC compliance and registration, vetting new customers and their messaging traffic is critical. Allowing SHAFT (sex, hate, alcohol, firearms, and tobacco) violators, drift content, or high-risk use cases onto your platform could compromise its integrity, and would eventually be flagged by Direct Connect Aggregators (DCAs). 

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Without proper customer vetting, completed registration, and ongoing monitoring, software providers risk introducing disallowed traffic to their platform, resulting in deliverability issues, blockages, or the suspension of service altogether at the API provider, TCR, or DCA level. The bottom line: it’s not worth it. This is one of the main challenges for software providers wanting to enable PLG. 

How Telgorithm Supports Your PLG Goals

This is where Telgorithm shines. We recognize that the 10DLC compliance and TCR registration processes, while necessary, don’t have to be roadblocks to onboarding and expansion. Our team works proactively with you to ensure that the process is as upfront, quick and efficient as possible, reducing friction and helping you focus on what really matters—delivering value to your customers and scaling your platform.

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One of the ways we do this is through a streamlined and proactive registration process that minimizes delays and ensures compliance with all the necessary regulations. We also provide comprehensive customer support, guiding you through every step of the process. From registration to ongoing traffic vetting, our team is always available to assist you, ensuring that you don’t have to navigate the complexities of 10DLC messaging alone.

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Our ‘customer experience philosophy’ centers around providing high-touch, proactive support and empowering you to make smarter, more informed decisions. By helping you avoid the pitfalls of bad traffic and ensuring that your platform remains compliant, we make it possible for your business to grow without unnecessary roadblocks.

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In addition, Telgorithm’s superior message deliverability technology, Smart Queueing, ensures that your messages reach their destination with greater reliability, which can help you maintain trust with your users and improve overall customer satisfaction. 

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In short, while A2P 10DLC messaging may present challenges to PLG, Telgorithm is here to make the process smoother and more predictable, so you can achieve faster, more sustainable growth.

Ready to scale without the roadblocks? 

Contact our team to learn how Telgorithm can help you streamline 10DLC registration, ensure compliance, and support your PLG goals.